Press Releases
 
Raise Money For ALS Association Through Lyfe Brands High-Quality Standing Desks and Supplements Tume

Lyfe Brands, a company known for its high-quality standing desks and other upcoming health products, has chosen the ALS Association as its 2018 charity of choice. It was chosen because of the connection to the owner’s stepbrother, who is suffering from ALS.



United States

, 20 April 2018
--

Raise Money For ALS Association Through Lyfe Brands High-Quality Standing Desks and Supplements Tumeric Bioprene NPR Story



Lyfe Brands, a company known for promoting health and a healthy lifestyle, has chosen the ALS Association as their “2018 Charity of The Year”. Each year a charity is selected. An avid supporter of the American Heart Association and Heart Survivor herself, Lyfe Brands’ Owner and Founder Karen Thomas selected the ALS Association for 2018 out of compassion for her Stepbrother Bernie Dalton’s ALS (Amyotrophic Lateral Sclerosis diagnosis or Lou Gehrig’s Disease) diagnosis. Karen and Lyfe Brands have joined the initiative to reignite the awareness of ALS. “Our focus is not only about renewing ALS Awareness, but sharing the story of my Step Brother’s perseverance to continue to live out his dreams which we all can learn from. Despite losing his voice because of ALS, he was determined to create an album with San Francisco Singer/Songwriter Essence Goldman, entitled “Connection”. This story is an inspiration to the world. I echo NPR Host Bob Boilen who said that Bernie’s story is ‘devastatingly beautiful’”. Two years ago, in San Francisco, Bernie hired Singer/Songwriter Essence Goldman as his voice coach. He had always dreamed of making an album and was taking lessons to fine-tune his voice and develop his songwriting skills. Two months into him working with Essence, Bernie’s voice mysteriously disappeared. After a series of tests, he was diagnosed with the most aggressive form of ALS, Bulbar-Onset. His prognosis was one to three years. Bernie was 47. He realized it was time to “get his butt in gear”. Because Bernie could no longer speak or sing, he asked Essence to be his voice and put music to his words. With renewed purpose, he wanted to leave a legacy for his daughter’s future children and conveys through his lyrics and music his world views, and his advice for living. Essence launched a Go Fund Me campaign to create Bernie’s album, and with the generous outpour of support from over 49 states and 8 countries, funding made this possible. Essence brought together a gifted team of musicians whom Bernie directed through the collaborative process by writing on a dry erase board and giving a “thumbs up” or “thumbs down”. Now, just little over one year later, his condition has continued to rapidly deteriorate, and he is only able to move his eyes and communicate using an Eye Gaze device, donated by Team Gleason. Bernie’s album, entitled Bernie & The Believers, “Connection” has been released. The album release party was held in February at Slim’s in San Francisco, a venue which previously was host to artists such as Prince and the Kings of Leon. “The emotions were so thick at the album release”, states Karen. “The venue was packed with fans and supporters. We were feeling gratitude and pride for his dream coming true, while realizing his days are numbered with this horrible disease. As a single father, he watched with tears from his wheelchair as his daughter Nicole sang a beautiful song that she had written for her Dad just two nights before. I will never forget that evening. We, with Essence Goldman, are sharing Bernie’s determination to see his dreams through and triumph over ALS.” Karen mentioned “We have made some headway as Bernie’s story has been covered in the Bay Area by KTVU FOX, CBS and the San Francisco Chronicle as well as Go Fund Me Studios. And, more recently, NPR (National Public Radio) with 27 million listeners has featured Bernie’s story by publishing it on ‘All Things Considered’”. “In advance of May being ALS Awareness Month we have teamed up with Essence to further expand the reach of Bernie’s story to human interest venues such as Ellen DeGeneres, The Today Show, CBS Sunday Morning, Rachel Ray, Steve Harvey, CBS Morning News, and Good Morning America, etc. with hopes to spread the word, raise awareness and FIND A CURE. So far, none of these have responded and this may be because of the slowdown of awareness and publicity since the Ice Bucket Challenge which raised $115 million in the summer of 2014. It’s time to reignite awareness and support ALS-stricken patients and family members,” Karen shares. Says Goldman, “It’s time to put a new face on ALS and make it real again.” Lyfe Brands prides itself on philanthropy and community support. They have chosen the ALS Association as its latest charity of choice for 2018 to help raise money for those suffering with ALS and to help fund research for a cure and treatments for others like Bernie. To learn more about the ALS Association, please visit their website. The company has built its reputation on its high quality standing desks and is launching high quality supplements. Lyfe Brands realizes they can help people and the communities they serve in a variety of ways including their lifestyle products and philanthropy. Further information about Lyfe Brands can be found at: https://lyfe-brands.com/philanthropy.  Other partner companies and their respective charities include Tahoe Lyfe’s Tahoe Fund which supports outdoor recreation, bike trails, lake clarity, conservation and stewardship in Lake Tahoe and Lyfe Brand’s OBX Lyfe which supports the North Carolina CoastalFederation’s efforts to protect and restore coastal water quality and habitats throughout the North Carolina coast. Lyfe Brands’ standing desks may be purchased here: http://bit.ly/Lyfe-Brands-Desk



# # #


Disclaimer:

https://lyfe-brands.com



Submitted by prcagency, Press Dev on Friday, 20 April 2018 at 6:04 AM
Category: Health Care & Medical
 
Related News

Tips on Finding a fantastic Family Dentist
Saturday, 20 Oct 2018

Novotech and CNS deal expands CRO services for Biopharma Clients across Asia-Pacific
Friday, 19 Oct 2018

Expert Sports Podiatrist, Mark Lin from Footwork Podiatry Sydney CBD and North Shore, Comments on Re
Friday, 19 Oct 2018

Solve.Care is presenting its healthcare on blockchain solution at the biggest healthcare conference
Friday, 19 Oct 2018

Pompe Disease Market 2016 - 2024: End Users, Region, Growth Rate and Sales
Thursday, 18 Oct 2018

Related Events

Hepatitis BandC CME Training Program and Treatment Update, Irvine, CA
Saturday, 20 Oct 2018

National Family Medicine Board Review
Sunday, 21 Oct 2018

92nd Annual Clinical Reviews 2018
Monday, 22 Oct 2018

2nd Annual NASH Summit Europe
Monday, 22 Oct 2018

Precision CRISPR: Drug Discovery and Gene Therapy London 2018
Monday, 22 Oct 2018

Latest News

Qualityseopackages Company Announces, Boost Organic Traffic to Your Business Website
Sunday, 21 Oct 2018

mini projector
Sunday, 21 Oct 2018

SEO Services For Higher Final results
Sunday, 21 Oct 2018

Onlinedatingcoach.de Reduces Stress in Finding the Right Dating Site with A Free Dating Test
Sunday, 21 Oct 2018

Distinction Amongst Hand Tools and Power Tools
Sunday, 21 Oct 2018

 
Want to get your press releases, event listings, and job ads on Scoopasia? Register now for a FREE account or login if you already have one!
Scoopasia v1.0b. Copyright © 2018
Today is Monday, 22 October 2018

About Scoopasia | FAQ | Privacy Policy | Contact Us

Press Releases
Event Listings
Job Listings
Arts & Entertainment
Architecture & Construction
Automotive & Travel
Business
Consumer Technology
Economy
Education
Enterprise Technology
Food & Fashion
Government & Policy
Health Care & Medical
Legal/Law
News & Media
Religion
Science & Research
Sports & Fitness
Login / Register
Get Scoopasia through RSS Feeds & Email Notifications!


Journalist's Toolbox
Hello journalist, welcome to Scoopasia--a powerful online resource for media information in Asia. Scoopasia has press releases and media events for every beat and industry. All content on Scoopasia is 100% FREE. You don't even need to login!

  • Scoop Line
    (Instant Information Request)
    The easiest way to ask questions and request information from the PR community.


  • Advanced Search
    Drill down, dig deep, for media information the way you want it.

  • Journalist's Resources
    Resources and tools you can't do without.

  • PR Tools
    Scoopasia Blog Search
    Search the largest handpicked collection of Asia's most prominent and influential blogs.


    Resources
  • PR Bookmarks
  • Web 2.0 Bookmarks
  • Media Bookmarks

    More Coming Soon...

  • Upcoming Events
  • Hepatitis BandC CME Training Program and Treatment Update, Irvine, CA
  • 200 hour Yoga Teacher Training Retreat in Costa Rica with Caroline Klebl
  • National Family Medicine Board Review
  • CRU Ryan's Notes Ferroalloys Conference 2018, Orlando, Florida, USA
  • American Manufacturing Strategies Summit 2018, San Diego

  • Latest Jobs
    Sorry, there are currently no entries posted here.