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Press Releases
Singapore, 9 March 2007 -- Shaw Organisation launches the brand new Shaw Online on 8 March 2007 with a new shorten URL http://www.shaw.sg with a brand new interface and ticketing system. As part of the celebration, all movie tickets booked online will be wavied of the usual one dollar surcharge for a limited time. The all new website uses the latest technology from Microsoft and IBM – CHASS Computer Consultants Pte Ltd (a Gold-certified partner of Microsoft) to build a whole new ticketing system from scratch The new Shaw Online presents a fuss-free and user-friendly interface, combined with striking visuals and useful information available at a single mouse click. The website also aims to bring customers to a new level of movie magic with interactive features such as the "You Say" column for user polls; and "We Say" columns to give instant feedback to the users. Shaw Organisation will be introducing additional features in the coming months to enhance customers' online experience, and to ensure that they will always be in touch with the latest movies. Recognising that time is a very valuable asset in fast pace Singapore, Shaw Online is built with speed in mind. “Our customers’ feedback is very important to us,” says Mr Terence Heng, Media - Vice President, Shaw Organisation. “The new interface and features have been derived from customers’ opinions and suggestions. We will continue to take customers’ comments seriously to improve our services.” The most notable improvement will be the ease of booking tickets with Shaw Online. The new website allows customers to book their movie tickets in three simple steps, making it currently the fastest online movie ticket booking system in Singapore. “In just three simple steps, our movie-goers will be able to choose their favourite seats in their preferred cinemas,” says Mr Christopher Shaw, Executive Vice President, Shaw Organisation. "Going to the movies should be easy and fuss-free right from the start." In conjunction with its revamp launch, Shaw Online is proud to be the Official Website Partner for Warner Bros. Singapore’s upcoming epic adventure 300, which opens on 8 March 2007 in Singapore. Working closely with movie distributors like Warner Brothers Singapore, the new site will constantly excite movie goers with exclusive movie content and prizes, which comprise of behind-the-scenes clips, trailers, wallpapers, contests and games - perks which will certainly spice up customers' movie-going experience. As part of the launch campaign, Shaw Online will waive the one dollar booking surcharge when customers buy their movie tickets online from March 8th onwards till April 25th 2007. This is only valid for booking of movie tickets on Shaw Online. With aggressive tie-ups with promotional partners, the brand new Shaw Online aims to make online booking a fun, easy and exciting experience for all movie-goers. About Shaw Organisation: Shaw Organisation, founded in 1924, is Asia’s leading film company. Since its inception, it has had a long history as a major film distributor and owner of cinemas. In Singapore, its cinema chain has 7 locations over the island with 37 screens in total, including the largest digital hall, Shaw Lido One. Shaw also handles the largest and most visible outdoor screen (similar to Times Square large screen) along Orchard Road. Shaw continues to be at the forefront of cinematic technology with the development of the island’s fastest online movie ticketing system as well as incorporating the latest digital projection and sound systems in the market. Media Contacts: Terence Heng Media - Vice President Shaw Organisation, 13th Storey Shaw Centre, 1 Scotts Road Singapore 228208 Tel: (+65) 6235-2077 x 263 / Fax: (+65) 6732- 3961 Duanyi, Ang Marketing Department 13th Storey Shaw Centre, 1 Scotts Road Singapore 228208 Tel: (+65) 6235-2077 x 139/ Fax: (+65) 6734- 8831 Footnotes: For more information, visit http://www.shaw.sg Submitted by Terence Heng, Shaw Organsiation on Friday, 9 March 2007 at 12:52 PM Category: Arts & Entertainment |
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